B2B Technology & Software

Confusion kills sales. Clarity accelerates them.

Explainer video for fast-moving B2B tech & SaaS teams.
We simplify abstract solutions, visualize the invisible, and create high-impact video that drives leads, builds awareness, and fuels growth.
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Trusted by hundreds of business leaders like you

Kanchan Deshpande
Kanchan Deshpande★★★★★
The Explainify team helped us hone in on our value proposition. I would absolutely recommend Explainify 100% to all B2B orgs with an IT or scientific complex product.
CRH MedCorp
CRH MedCorp★★★★★
Explainify uses a well-defined process, has an excellent creative team and asks the right questions to ensure you receive the best final product possible.
Rusheé Ramchuran
Rusheé Ramchuran★★★★★
You managed to extract the essence of who we are very well. Relaxed, creative and professional at the same time. You guys have done an amazing job!
Lane McLaughlin
Lane McLaughlin★★★★★
Was such a seamless experience working with Noah and the Explainify team!
Daniel Hodson
Daniel Hodson★★★★★
Julia, Lauren and the entire team were great to work with. Our project was done in a quick, efficient manner and they updated us the whole way!
Sam Shepler
Sam Shepler★★★★★
Working with Explainify was a breath of fresh air. Their process was rock solid, the team was great to work with, and the final product blew me away. Highly recommended.
Why teams trust us

Clarity, speed, and performance from a partner who gets tech

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We understand your tech — and how to make it click

From AI workflows to SaaS platforms, we distill abstract solutions into story-driven visuals that resonate with technical and non-technical buyers alike.

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Built for product-led & agile teams

We slot into your workflow without adding overhead — delivering high-quality, high-performing content with zero guesswork and zero micro-management.

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Strategic video built for your funnel

From explainers to short-form ads, product hype videos and demos — we design video systems that educate, convert, and scale with your needs.

Use cases

Top 3 use cases for tech & software explainer video

You're launching something big — and it's hard to explain

Whether it's a new product, feature, or company-wide rebrand, we help simplify complex offerings so everyone — buyers, sales, and leadership — finally gets it.

You need content that fuels the funnel

We turn one explainer video into a full system of content: ads, landing page visuals, product walk-throughs, and sales enablement assets — all aligned to your customer journey.

Your product is complex, invisible, or technical

From APIs to AI models, we help visualize the unfilmable. Animation lets your value prop shine — without screenshots or jargon.

Sound like what you’re dealing with? You’re not alone. Let’s hop on a call and figure out if video could take some complexity off your plate.

Success Stories

hot

5x more conversions

on 58% of their previous spend.

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"A huge win for our PR team!"

on a rush video completed with a full week to spare!

23

23% increase in conversion

Turning 10% of site visitors into leads.

win

Increase ad CTR by 311%

with a lower cost-per-click.

How it works

Simple & stress-free

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Say hi to Grant

Hop on a quick call with Grant

He's the coolest — seriously. We'll talk through your goals and how video can drive real results. No prep needed.

We handle everything, start to finish

Script, animation, project management — you stay focused while we do the heavy lifting.

You get polished video that performs

On-brand, on time, and built to drive results. We'll even help you put it to work.

The bottom line

Clear messaging. Strategic execution. Real business results.

Frequently Asked Questions

Our sweet spot for video length is between 60 seconds and 2 minutes. We find this range is just right for keeping your audience engaged while delivering your message effectively. It's long enough to connect and resonate but concise enough to hold attention and drive action!

Nope, not a chance! Everything we craft is bespoke, built from the ground up to uniquely represent your brand. Steering clear of templates and icon libraries not only sets your content apart but also aligns perfectly with your brand's voice and vision. Custom is how we roll!

We find that there's a certain level of production value that is necessary to get any return on your investment. But above that foundation of cost, we have options for low to high budgets. We pride ourselves on finding what fits your brand best, and we recognize that some brands are in the beginning stages of their story while others are in full bloom. It takes time to get there, but we're happy to help along the way and advise on budget with our in-depth knowledge of the animation and video production possibilities.

Absolutely! We're all about adding value and making your investment go further. For those ambitious brands ready to make a big splash with multiple videos, we offer volume discounts starting at just 3+ videos. It's our way of saying 'the more, the merrier' and ensuring you get the best bang for your buck!

We understand how difficult telling a story can be from the inside. We also know what it's like to still be on the journey of telling it. When you're working with us to define your project, we structure brainstorming and productive discovery conversations that aid not just in the product we're working on, but the entire way you tell your story to the world. For every client, we hope to leave a lasting influence on their marketing and impact the bottom line today and the strategy behind the brand in years to come. We think of ourselves as a partner, and we hope that you feel the same after your first project.

Yes, indeed! We hand over all the hi-res layered source files for the original designs, music, and voiceover work we create. This way, you have the ultimate flexibility and control over your assets. Think of it as your creative toolkit, packed and ready for any tweaks or future projects you might dream up.

An animated explainer can break through some of the clutter surrounding your industry. Illustrating your story with premium animators and designer talent can set your brand apart from the typical live-action style featured in most marketing. Animation opens the possibilities for a wide variety of storytelling options and has the potential to free your brand message, taking it to new heights, and converting better.