THIS SUMMER: TWO SOULFUL COURSES TO GET YOU STARTED
Krone Kollective is launching two 6-week business intensives designed to help reluctant marketers and emerging entrepreneurs build visibility and make sales—without compromising their values. Join us in July.
The Reluctant Marketer
Soulful Marketing for Women Who Don’t Want to Sell Out
You know your work matters—but you hate the idea of marketing it. This course is for healers, artists, and change-makers who want to share their work ethically and effectively.
Schedule: 6 Weeks | Tuesdays 7:00–8:30 p.m. ET (Zoom)
Course Dates: July 22, July 29, August 5, August 12, August 19, August 26
Optional Co-Working Lab: Every Saturday during course window – 6 Saturdays, 11:00 a.m.–12:30 p.m. ET
Tuition: $200–$395 CAD sliding scale
The Reluctant Marketer Course Outline
Week 1 – Root into Your Why
Clarify what you really care about, what you offer, and what your people need. You’ll ground into your deeper motivations so marketing feels like service, not selling.
Week 2 – Who You’re Here For
Explore your ideal audience in a values-based way. Learn how to speak to real humans without pandering, fluff, or hype.
Week 3 – Speak with Soul
Develop language that sounds like you. Build your messaging and visibility in a way that feels true, not forced.
Week 4 – Ethical Visibility
Discover low-pressure ways to show up online and offline—on your own terms. We’ll cover aligned social media, email rhythms, and more.
Week 5 – Building Connection
Learn how to engage and follow up with potential clients in a way that’s relational, not transactional.
Week 6 – Wrap-Up + Momentum Ritual
We’ll integrate what you’ve built, celebrate your voice, and map out your next steps with joy and clarity.
The Sales Accelerator
Practice Pitching, Pricing, and Selling Your Offer
This course is for women who already know what they offer—but need structure, confidence, and practice in the art of sales.
Schedule: 6 Weeks | Thursdays 7:00–8:30 p.m. ET (Zoom)
Course Dates: July 24, July 31, August 7, August 14, August 21, August 28
Optional Feedback Lab: Every Sunday during course window – 6 Sundays 7:00pm.–8:30 p.m. ET
Tuition: $200–$395 CAD sliding scale
The Sales Accelerator Course Outline
Week 1 – Own Your Offer
Get clear and confident about what you’re selling and why it matters. Identify gaps in clarity and learn to speak to your offer’s value.
Week 2 – Pitch with Power
Craft your offer language with precision and heart. Practice saying it out loud and getting real-time feedback.
Week 3 – Write to Sell
Learn how to create a sales page or proposal that’s honest, compelling, and clear. No manipulation—just resonance.
Week 4 – Pricing with Integrity
Explore pricing that works for you and your clients. We’ll address mindset blocks and walk through simple pricing models.
Week 5 – Sales with Boundaries
Practice handling objections, setting boundaries, and having sales conversations that feel mutual and kind.
Week 6 – Celebrate + Sharpen
Refine your pitch, gather feedback, and feel yourself stand taller in your work. We’ll close with a ritual and a next-step roadmap.
A Not-for-Profit Feminist Marketing Agency
Bold strategies. Feminist values. Done differently.
What is Krone Kollective?
Krone Kollective is a women-led, not-for-profit feminist marketing agency founded by Kiki Keskinen, a nationally awarded stakeholder strategist, university professor, and communications leader with over 25 years of experience in brand engagement, sponsorship, and inclusive media strategy.
Kiki has led national campaigns with Rogers, Labatt, PRIDE, CBC, and JazzFest. She taught strategic communications at Carleton University, Columbia University, and the University of Ottawa, mentoring over 880 students in stakeholder strategy, media relations, and reputation repair.
She also founded WitchSchool Canada, Get Sage Advice, and Krone Kollective—three community-rooted ventures built to support spiritual entrepreneurs, feminist leaders, and ethical business owners across Canada. Her approach is values-driven, trauma-informed, and rooted in deep listening.
Stay tuned for more to come in the coming months.
