ADWEEK (@Adweek) / X

ADWEEK

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ADWEEK

@Adweek

All the news, insights and inspiration you need to know in advertising, marketing and media.

New York City

Joined April 2009

Pinned
ADWEEK
@Adweek
Jun 9
The June issue of ADWEEK is here. @priyankachopra has built a career on outpacing expectations, and her newest endorsement proves it. At 18, she began learning the mechanics of brand ambition. Today, she is rewriting the rules of luxury partnerships. Our June cover story
ADWEEK
@Adweek
26m
After launching the Absolut Icon campaign in June, @Madonna and @absolutvodka teamed up to throw an iconic party at #ClubConfessions in NYC with complimentary drinks for attendees from a bar stocked completely with the @Pernod_Ricard brand.
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ADWEEK
@Adweek
6h
Halfway through the year, the carousel of marketing leadership exits, arrivals, and promotions shows no signs of slowing. See the top marketer moves that have defined the first six months of the year 👇
The 13 Biggest CMO Moves of 2026 So Far
From adweek.com
ADWEEK
@Adweek
Jul 11
Bravoholics, this one's for you. As Kyle Cooke said at ADWEEK House: Cannes Lions, every brand wants to build a community, but no one is actually doing it like @BravoTV.
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ADWEEK
@Adweek
Jul 10
Commerce Media Meetup, once a casual Minneapolis gathering, has become a nonprofit to close an education and networking gap in commerce/retail media.
Minneapolis-Based Retail Media Veterans Launch Networking Nonprofit
From adweek.com
ADWEEK
@Adweek
Jul 10
.@AnthropicAI is urging people to keep asking hard questions about AI’s impact on humans with a new film, “Hard Questions,” made by Mother and directed by Myles McAuliffe as part of its Keep Thinking campaign launched in September 2025 to position the company as a responsible
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ADWEEK
@Adweek
Jul 10
This week in commerce media brought news of a possible @criteo acquisition, another new retailer for @Pacvue, a new nonprofit that supports commerce media talent, and more.
5 Things That Hit This Week: Criteo Faces a Takeover Bid While Pacvue and The Trade Desk Win New...
From adweek.com
ADWEEK
@Adweek
Jul 10
Now though, a handful of influential players in the digital media ecosystem have begun laying the groundwork for what was once unthinkable: removing themselves from @Google Search. Read more in @MarkStenberg3's latest On Background 👇
Publishers Are Preparing to Opt Out of Google Search
From adweek.com
ADWEEK reposted
Mark Stenberg
@MarkStenberg3
Jul 9
In last night's On Background, my weekly media newsletter, I covered: — (SCOOP) YoY traffic declines at Newsweek of ~75%, from 100 million to 23 million, have led to layoffs in its sales, product, rankings, and video teams, as well as the departures of two key executives. ...
ADWEEK
@Adweek
Jul 10
Fidji Simo, the executive spearheading @OpenAI’s nascent advertising push, is leaving her full-time position. She announced the move on LinkedIn, confirming she will transition to a part-time advisor role. adweek.it/4vYstJx
ADWEEK
@Adweek
Jul 10
EXCLUSIVE | @PublicisMedia's @zenith has retained @ThisIsReckitt media business after a competitive pitch that ultimately came down to a final shootout with @wppmedia, according to sources. WPP won Reckitt’s European media AOR in November, a $700M account across 21 markets,
ADWEEK
@Adweek
Jul 9
Publishers who once depended on @Google Search for most of their traffic are now considering the unthinkable: blocking Google’s crawler to stop their content from being scraped for both search indexing and AI training without compensation. In this edition of "On Background,"
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ADWEEK
@Adweek
Jul 9
.@collemcvoy was selected to steer brand strategy for @Allegiant on the heels of its merger with @SunCountryAir. Colle McVoy's remit includes brand identity development, employee and customer engagement, and go-to-market planning for Allegiant.
Colle McVoy Lands Allegiant as Sun Country Merger Reshapes Its Brand
From adweek.com
ADWEEK
@Adweek
Jul 9
.@Reebok has launched a new campaign, “We Rise,” as part of its basketball comeback, featuring @NBA rookies like Darius Acuff Jr. and Nate Ament and @WNBA rookie Lauren Betts. adweek.it/4aMn7Z7
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