Heather Endresen (@EndresenHeather) / X

Heather Endresen

4,520 posts

Heather Endresen

@EndresenHeather

Orange County, CA

Joined February 2021

Pinned
Heather Endresen
@EndresenHeather
Jan 24, 2025
SMB Buyers, join me Tuesday morning for a value-packed 60 minutes: ☑️ 5 stages of acquiring a small business and what you need to be prepared for in each stage; ☑️Get the tools and information to know how to write offers that will qualify for SBA financing; ☑️Know the terms and
Zoom Webinar Signup - Viso Business Capital | Simplifying the Loan Process for Acquisition Entrep...
From visocap.net
Heather Endresen
@EndresenHeather
Oct 9, 2025
I lost my brother suddenly this week. He was 58 with no known health issues. He was a great guy, and I will miss him terribly. If you don’t have a trust, please get that done, asap. And give someone your passcodes and PIN numbers.
Heather Endresen
@EndresenHeather
May 5, 2023
🎆I am excited to announce my new position as Owner of Viso Business Capital, a loan brokerage service dedicated to acquisition entrepreneurs nationwide. I look forward to continuing to serve the community with a broadened ability to match you and your deal with the right
Heather Endresen
@EndresenHeather
Feb 1, 2025
Replying to @SMB_Attorney
The real question is why do people have their Venmo feed set to public. That is just so odd to me. People seem to be in general so paranoid about privacy, but not on Venmo!
Heather Endresen
@EndresenHeather
Feb 16, 2024
Great news! I was skeptical, but I just received confirmation from a lender that they've been able to get new $5 million loan SBA-approved for different NAICs for Personal Guarantors who've already maxed out their $5 million SBA. Different NAICS, frees up another $5 million.
Heather Endresen
@EndresenHeather
May 20, 2023
Many of you got to know me while I while I was the top lender at Live Oak Bank. While there, I did my utmost to represent their brand, which among many other great things, is as a conservative SBA lender. Now that I've launched ☑️Viso Business Capital, I represent MY brand 👇
Heather Endresen
@EndresenHeather
Dec 27, 2022
Replying to @KHendersonCo @ItsMattsLaw and 3 others
So according to this training, a 5’2” junior team member should hold the umbrella for a 6’ senior member? That would be fun to watch. Lol.
Heather Endresen
@EndresenHeather
Aug 30, 2022
Here's a question we get asked often: "Can I get a conventional loan instead of an SBA loan to acquire this business?" If the business has EBITDA of less than $2 million, the answer is usually: "no" Here's why, and how knowing this ahead of time might help you. 👇
Heather Endresen
@EndresenHeather
Apr 7, 2023
Exciting news! Effective May 10th, SBA will be relaxing the rule that had required 100% change in ownership, allowing employees to retain ownership and stay in the business in certain circumstances. The affiliate rules are also being simplified. public-inspection.federalregister.gov/2023-07173.pdf
Heather Endresen
@EndresenHeather
Mar 29, 2025
I have a shit list of SBA lenders (individual salespeople) no one should use. A new name has just been added.
Heather Endresen
@EndresenHeather
Nov 13, 2023
Banks are just like other businesses in that they have high margin products and low margin products. It's helpful to know where your requests fall on that spectrum. 1/4
Heather Endresen
@EndresenHeather
Jan 1, 2024
In 2023 I *finally* took the leap from W2 to entrepreneur! Thank you to the SMB community for inspiring and encouraging me. #HappyNewYear
Heather Endresen
@EndresenHeather
Mar 7, 2025
🎇It's been 18 months since our first client closed their loan and today Viso hit $200 million in closed SBA business acquisition loans across 83 clients and deals. Thanks to our clients and our hard-working and well-trained Viso team! @RachelEndresen
Heather Endresen
@EndresenHeather
Jan 31, 2023
Financials are very important, yes But we can get so immersed in mashing them into ratios, charts & graphs, that we minimize the importance of the qualities of a business that the financials don't cover. We developed a new tool to help. The HLQ Scorecard. DM if interested.
Heather Endresen
@EndresenHeather
Jan 5, 2023
Numbers📊 vs. Stories 📖 Let's say we have 4 different SMBs, each has $1 million EBITDA. Should we value ea. the same, is the same capital and leverage structure right for each of them? Of course not, because the story behind that $1 mln is more important than the # itself 🧵