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Guillaume Huin
McDonald's
10K posts
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user avatar
Guillaume Huin
McDonald's
@HuinGuillaume
Senior Marketing Director @McDonalds 🇺🇸
Chicago, USA
linkedin.com/in/guillaume-h…
Joined June 2018
7,549
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37.6K
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  • Pinned
    user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    21h
    LAST CALL FIFA WORLD CUP x McDONALD'S FANS! Last chance for a free McD cup if you spend more than $7 in the app and select the free cup deal. Yes, you get 2 cups if you buy a FIFA Meal over $7 AND pick the deal in the app. Let me know which cup you're still missing or which
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    12K012K
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    Jun 3, 2024
    God-tier social post.
    Image
    6M06M
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    Nov 21, 2024
    Volvo posted a 3 min and 46 second ad on Instagram, shot by Hoyte Van Hoytema, the cinematographer of Interstellar and Oppenheimer. It goes against every single rule you can think about as a social lead. Length. Format. Over-produced. Every comment under the ad said it
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    00:00
    14M014M
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    Sep 29, 2025
    We do not talk enough about the artistry that goes into every single Super Bowl Halftime Show key visual.
    This collage features four distinct visuals promoting the Apple Music Super Bowl Halftime Show, each representing a different year:

Top-Left: A minimalist image showing Rihanna’s hand holding an American football against a clean white background. The stark simplicity draws attention to the iconic moment and the artist herself, symbolizing her role in the halftime show.
Top-Right: A sunset beach scene with a football goalpost silhouetted against the horizon. The text reads: "SUPER BOWL LX Apple Music HALFTIME SHOW", blending sport with a cinematic, tranquil vibe.
Bottom-Left: A close-up of a person wearing reflective sunglasses and holding a toothpick, with bold colors and a stylish aesthetic. The overlay text reads: "SUPER BOWL LVIII Apple Music HALFTIME SHOW".
Bottom-Right: A patriotic-themed image showing a person seated on a grassy field in front of a large American flag backdrop, holding a football. The text reads: "SUPER BOWL LIX Apple Music HALFTIME SHOW".
    2.6M02.6M
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    Jan 9, 2024
    i've seen crazy ads in my life but NOTHING compares to this.
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    00:00
    5.9M05.9M
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    Mar 31, 2024
    If you can still do this with your friends, you have no idea how lucky you are. Memories for life, jokes that no one else will understand, nicknames you never thought could be invented, pressure like you're about to take a World Cup final penalty kick and laughing so hard you're
    user avatar
    tana
    @24tanaa
    Mar 30, 2024
    boys still go over to each others houses to play video games???
    Image
    3.5M03.5M
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    Apr 19, 2023
    two years since we announced the #BTS meal at McDonald's and my experience of social media marketing was changed forever by ARMY
    user avatar
    McDonald's
    @McDonalds
    Apr 19, 2021
    Coming this May: The BTS Meal
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    1M01M
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    Oct 14, 2024
    The idea of having John Cena on a Kai Cenat stream with Fanum to talk Chicken Big Mac probably got the fastest approval I've ever given in my 14 years at McDonald's.
    Screenshot of Kai Cenat and John Cena doing a stream on twitch for the launch of the Chicken Big Mac.
    1.1M01.1M
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    Mar 13, 2024
    To the person who currently holds 1,370,044 McDonald's loyalty points in the app, I don't know who you are, but I want you to know you're currently the top holder in the US
    4.5M04.5M
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    May 2, 2025
    The president of France Emmanuel Macron commenting on Instagram about Clair Obscur Expedition 33 was not on my bingo card. "One million copies sold, and one of the best rated game in history : and yes, it is French! Congrats to Sandfall Interactive and the creators of
    Screenshot of the instagram page of the president of france congratulating via a comment the team behind the video game sensation Clair Obscur Expedition 33
    850K0850K
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    Aug 18, 2025
    I am a Tiny bit too excited about what's coming next at McDonald's.
    A 4:5 image showing a red Happy Meal box with hints of stars. The box is in the top right corner. In front of the box, a line made of 7 different little figurines side by side, seen from above, letting appear their glorious and magnificent hair style and colors. The image is lit in a way that casts a shadow on every single figurine and the box, adding dramatization to the iconic nature of the image itself. It is not possible to know or see who are represented on the 7 figurines, except if you have immaculate taste in music and human beings.
    7.6M07.6M
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    Feb 21, 2024
    McDonald's Japan created a cat shaped hashbrown visual for national cat day tomorrow. They never miss.
    picture of a cat shaped mcdonald's hashbrown (ears)
    1.1M01.1M
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    Dec 5, 2024
    Bitcoin reaching 100K the exact day McRib is back is fucking hilarious.
    950K0950K
  • user avatar
    Guillaume Huin
    McDonald's
    @HuinGuillaume
    May 29, 2025
    The BTS meal became available in 50 countries around the world almost exactly four years ago. Despite the Grimace Shake craze, Minecraft, and many other successful campaigns, it is still to this date our most mentioned campaign of all times in social media. Unmatched.
    Screenshot of the BTS Meal logo from McDo’s lds
    231K0231K
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