Meta trend: accessible crypto savings
Fast-growing startups in the space:
@cakedefi – Crypto savings accounts targeting non-technical users.
@hodlwithLedn – BTC and USDC savings accounts.
@zipmex – Digital assets exchange with no minimum interest accounts.
Meta trend: hyper-niche work roles
We’re seeing a rapid rise in demand for positions focused on executing one very specific task.
Examples:
- sleep coach (↑141% searches month)
- TikTok editor (↑4500%)
- UX writing (↑2433%)
- Squarespace designer (↑93%)
Today's exploding topic: Morning Brew (↑ 376% in 5yrs)
@MorningBrew looks to make business news interesting.
The daily newsletter aggregates top stories.
There are shoot-offs for retail, marketing and emerging tech.
Plus a "Business Casual" podcast.
Discord v Reddit
Reddit forums are traditionally the home of niche communities.
But Discord servers have surged recently.
In the last year:
Discord: ↑ 127%
Reddit: ↓ 4%
And the two now have identical monthly search volumes (7.48m).
2/ @undraw_co
Open source illustration library.
Why the 📈?
-1000s pro-level illustrations
-As illustrations replace stock photos, demand for illustrations=📈
-Part of growing open source media libraries (music, images and icons)trend
