Gautam (@gautxm) / X

Gautam

3,717 posts

Gautam

@gautxm

Co-founder & ceo @talentedagency + our portfolio of agencies @thenewthing_in @early_partners @mktgstack

Bengaluru, India

substack.com/@gautxm/posts

Joined May 2009

Gautam
@gautxm
Jan 26, 2025
Man, not to get all profound, but just watched this Coldplay hotstar stream from Ahmedabad rn, and it was so nice that it also kind of made me feel like we've been losing a little something as a species since some time. Things and experiences that brings us together, even for a
Gautam
@gautxm
Nov 26, 2024
There's someone at Thiruvananthapuram airport going out of their way to put in a little bit of effort that had most passengers smiling on arrival at the luggage belt.
Gautam
@gautxm
Mar 7, 2025
Turns out, the actual size of Paris 2024’s double gold medalist, Avani Lekhara’s target was smaller than a Marie Gold biscuit. So, for the first time in its storied history, we reshaped the iconic Marie Gold to match the size & form of Avani’s Olympic target, while also
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Gautam
@gautxm
Jan 9, 2025
A few months back, the gang at @TalentedAgency had a weirdly counterintuitive ask of our clients at Britannia in response to one of their briefs. We wanted them to actively invest in the worst possible outdoor media plan. For them to select the lowest-priced billboard
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Gautam
@gautxm
Jul 26, 2023
Since everyone's changing logos... @TalentedAgency
Gautam
@gautxm
Apr 10, 2025
Teamed up with namma home team, @RCBTweets, on something that’s as sweet as the city itself, jilebis shaped in essential Kannada, teaching you the language one bite at a time. Our HQ is a 3 min walk to the Chinnaswamy. It’s match day later tonight and you can already feel the
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Gautam
@gautxm
Apr 8, 2022
On our hopes & dreams for @TalentedAgency. Wish us luck!
Gautam
@gautxm
Mar 17, 2025
Nature (just about) shapes @TalentedAgency
Gautam
@gautxm
Jul 21, 2023
We're making @TalentedAgency's internal handbook public! We know everything on here might not be perfect yet, but we think it’s a great place to start. Expect a lot of vulnerability & a few stutters as we try to get this all right. bit.ly/T6dHandbook
Gautam
@gautxm
Sep 26, 2023
"Not a good place for a first job" "Not a good place to learn" "Come to @TalentedAgency & you puke" My co-founder, @PGAditiya, everyone 🤣
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Gautam
@gautxm
Jan 31, 2022
This is it. Day 4067 @webchutney & it's time to call it. The love & gratitude I feel for my people here, past & present, knows no bounds. I will miss every little bit of this remarkable company that offered that starry-eyed account manager a career he couldn't have dreamed of ❤️
Gautam
@gautxm
Feb 8, 2022
Disruption in the agency business may be as simple as having a serious conversation about starting salaries for fresh talent in advertising. What's referred to as 'market rate' salaries in our world is frankly pathetic and it's keeping the best & brightest away. Time for a reset.
Gautam
@gautxm
Sep 23, 2022
Every single sale ad (some 5 full pages worth) on today's Times of India is now a @Cleartrip ad thanks to my cheeky little gang @TalentedAgency. Here's @PGAditiya repping @boredmanek, @tweetpgk, @DwivediKalpit + the rest of the cleartrip gang and showing you how.
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Gautam
@gautxm
Sep 2, 2023
more 📸 from @TalentedAgency's new digs