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Peter Kazanjy
61.6K posts
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Peter Kazanjy
@Kazanjy
Tweeting Founder Led Sales & SaaS. Author @foundingsales. 3x exited founder | @atriumhq, @founderledsales, @modernsalespros, @talentbinhiring. B2B Angel.
San Francisco
foundingsales.com
Joined October 2006
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  • Pinned
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    Peter Kazanjy
    @Kazanjy
    Jun 13, 2024
    You can now access a chatbot trained on the entirety of all my Founder Led Sales writing, speaking, and other content. It's like "Pete's GTM Brain" in an LLM chatbot. Why: Founding Sales has always been about how I can scale "Pete's Early Stage GTM Brain" for founders (and
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    177K
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    Peter Kazanjy
    @Kazanjy
    Sep 22, 2019
    My book on startup sales now has its own website for founders, sales staff, and investors to learn from and refer to at the appropriate stage of their businesses:
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    foundingsales.com
    Founding Sales—The Founder Led Sales & Startup Sales Handbook
    Founding Sales—The Early Stage Go-to-Market Sales Handbook. Founding Sales is the authoritative book on founder led sales for startups - sales for founders and other first-time sales staff written by...
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    Peter Kazanjy
    @Kazanjy
    May 3, 2025
    A JIRA ad on something that hit you in the balls is pretty much marketing perfection.
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    739K
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    Peter Kazanjy
    @Kazanjy
    Nov 15, 2018
    People in San Francisco wearing Airpods with smoke masks while riding electric skateboards / hoverboards is some heavy Ridley Scott dystopian shit.
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    Peter Kazanjy
    @Kazanjy
    Dec 7, 2024
    This is the best writing I’ve read in Modern Cold Outbound and it’s not close.
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    529K
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    Peter Kazanjy
    @Kazanjy
    Dec 15, 2023
    Had a really nice skip level with a new hire the other day where I explained to them that showing up and reliably doing their job without error and with a good attitude is a "C". The ensuing silence was pretty palpable. I followed up by sharing that a "B" is innovating within
    1.3M
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    Peter Kazanjy
    @Kazanjy
    Nov 11, 2025
    The only reason why public transit isn’t automated is because public sector unions would rather preserve their jobs than your life.
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    Riley Walz
    @rtwlz
    Nov 11, 2025
    Video of a San Francisco Muni train flying 50mph out of the Sunset Tunnel after the driver fell asleep. Luckily the train didn't crash.
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    62K
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    Peter Kazanjy
    @Kazanjy
    Apr 14, 2024
    Waymo coverage to SFO can’t come soon enough.
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    583K
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    Peter Kazanjy
    @Kazanjy
    Sep 11, 2025
    Replying to @alexarmstrong
    You’re saying this guy isn’t a paragon of intellectual athleticism?
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    25K
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    Peter Kazanjy
    @Kazanjy
    Feb 19, 2017
    Every CEO should grab this URL, send it to all@ saying "this is never ok. If it ever happens, come directly to me."
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    susanjfowler.com
    Reflecting on one very, very strange year at Uber — Susan Fowler
    As most of you know, I left Uber in December and joined Stripe in January. I've gotten a lot of questions over the past couple of months about why I left and what my time at Uber was like. It's a...
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    Peter Kazanjy
    @Kazanjy
    Aug 8, 2025
    Founders: Price anchoring framework that works: 1. Show 3 tiers 2. Make middle tier 2.2x bottom tier 3. Make top tier 1.8x middle tier 4. Add 3 unique features per tier 5. Highlight middle tier Psychology = more deals at higher ACV.
    118K
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    Peter Kazanjy
    @Kazanjy
    Aug 29, 2025
    I’m legit, YC should buy Westfield mall and make it into startup land. Office park, food court, maybe even housing. VCs would set up offices in there. Then ancillary service providers. All the little startup would sell to each other. SaaS / AI Shenzhen. Last appraised
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    Rohin Dhar
    @rohindhar
    Aug 20, 2025
    Downtown San Francisco mall formerly known as the Westfield Now has 1 million sqft vacant of its 1.5 million sqft total
    334K
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    Peter Kazanjy
    @Kazanjy
    Jul 29, 2025
    Replying to @junker_jo
    And upper body strength.
    37K
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    Peter Kazanjy
    @Kazanjy
    Mar 13, 2024
    The sooner our industry can get away from "mental health" and get back to "mental toughness" the better off everyone will be.
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    128K

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