Connect WPForms to Airtable

WPForms Airtable Addon

Send clean, structured form data straight into Airtable. Create or update records as soon as a form is submitted — with a simple, direct integration.

  • Direct Integration
  • Create or Update Records
  • Secure & Reliable
  • Precise Field Mapping
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Automate Form-to-Base Workflows With Airtable

Sync WPForms with Airtable to keep your data organized the moment entries come in. Map fields to any table, create or update records in real time, and keep teams in sync — all without coding. Join over 5,000,000 smart businesses using WPForms. Get started with WPForms today!

Direct Airtable Setup

Connect your Airtable account in a few clicks, pick your base and table, and you’re ready. No extra services to manage or maintain.

Create or Update Records

Turn each submission into a new record — or update matches using a unique field. Great for leads, orders, and internal requests.

Precise Field Mapping

Map each WPForms field to your Airtable columns — text, numbers, emails, URLs, and more — so your tables stay structured and consistent.

Secure, Reliable Sync

Authenticate safely and send entries over secure requests. WPForms handles retries and logging so your team isn’t chasing missing data.

Conditional Logic Controls

Only send entries to Airtable when certain rules are met — route sales leads to one table, support requests to another, and ignore test data.

Real-Time Data Flow

Get records into Airtable as soon as forms are submitted so dashboards, views, and automations stay current.

Works With Your Views

Choose the base, table, and (optionally) filter by view to keep each team’s workflow tidy — marketing, sales, operations, and more.

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Verified Customer

All the data stays with you (especially important if you collect information you do not want to share with Google or other services). People can respond without the need to login or use a third party account (Google forms necessitate a Google account). Easy to use after a slight learning curve.

The Fastest Way to Get Form Data Into Airtable

Build smart, connected workflows — all from inside WordPress.

2,100+ Templates Ready for Airtable

Example forms that work great with Airtable:

  • Contact Form
  • Lead Capture Form
  • Newsletter Signup Form
  • Sales Inquiry Form
  • Job Application Form
  • Client Onboarding Form
  • Quote Request Form
  • Event Registration Form
  • Support Request Form
  • Support Request Form
  • Consultation Booking
  • Free trial Signup Form
  • Customer Survey Form
  • Product Interest Form
  • Service Request Form
  • Partner Program Form

Airtable Addon – Frequently Asked Questions

Have questions about the Airtable addon? See the most common ones below. If your question is not listed here, then please contact us.

What does the Airtable integration do?

It sends your WPForms submissions straight to Airtable, where they can create new records or update existing ones — ideal for leads, requests, and project tracking.

Is the setup complicated?

No. Connect your Airtable account, choose a base and table, and map your fields. You can be sending data in minutes.

Can I control which forms or entries go to Airtable?

Yes. Use conditional logic to send entries only when rules are met — like specific answers, user roles, or form types.

Can I map fields to specific Airtable columns?

Absolutely. Map any form field to the column you choose so your table stays structured and easy to work with.

Is the data transfer secure?

Yes. Your connection is authenticated, and entries are sent over secure requests. WPForms also includes logging and controls to help with audits.

Do More With WPForms and Airtable

Pair the Airtable addon with other WPForms features to build dependable, automated workflows.

Lead Forms Mode

Great for step-by-step data collection.

  • Ask one question at a time to reduce drop-off.
  • Capture cleaner, more complete submissions for your tables.
  • Only finished entries reach Airtable.

Smart Conditional Logic

Make sure the right data lands in the right table.

  • Show or hide fields based on responses.
  • Route submissions to different tables based on answers.
  • Keep Airtable organized and accurate.

Save & Resume

Perfect for longer, multi-step submissions.

  • Let users pause and finish later with a unique link.
  • Cut abandonment for longer forms.
  • Send only complete, high-quality data to Airtable.
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New Feature

WPForms Dashboard

The WPForms Dashboard is a new home screen that opens the moment you click WPForms in your admin menu.
Stat cards across the top total up your forms, entries, payments, views, and spam across the whole site.
An Entries widget charts activity over your chosen date range with a per-form table of entries, views, interactions, and conversion rate; and a payments widget totals everything collected once a gateway is connected.
With the Geolocation addon active, Top Locations ranks the countries your visitors come from, and a Suggested Next Steps panel points to features worth turning on.
Nothing to install, as it comes with every plan, including Lite!
New Feature

WPForms QR Code

Every form now has its own built-in QR code generator, with nothing extra to install or buy.
Open a form’s General settings, choose the page the form lives on or paste its URL, and click Generate QR Code to copy it or download it as a PNG or a print-ready SVG.
Put it on menus, packaging, event badges, or business cards, and every scan opens your form instead of a page that only hands people something to read.
Included with every plan, including Lite; Pro and Elite plans can keep, remove, or replace the WPForms logo in the center with their own.
New Feature

Ranking Field for Surveys & Polls

The Surveys & Polls addon gains a Ranking field!
Instead of scoring each option separately, respondents drag options (or tap arrow buttons on a phone) into the order they prefer, so one option always has to come first.
WPForms tallies every response into a “Times at #1” count and an average rank for each option, with a chart that makes the winner obvious.
Lay options out as a vertical list or a grid, and use Image Choices or Icon Choices in place of plain text labels.
Integration New Feature Payments

Mercado Pago Addon

The Mercado Pago addon brings on-page card payments built for Latin America to your forms.
Buyers enter their card details into secure, Mercado Pago-hosted fields inside the form, choose an installment plan, and pay in ARS, BRL, CLP, COP, MXN, PEN, or UYU without leaving your page.
An approved charge fires your confirmation, notifications, and integrations at the moment money actually moves, and full or partial refunds can be issued from WPForms » Payments.
WPForms takes no transaction fee, and it works with Quantities, Coupons, multi-page forms, Conversational Forms, Lead Forms, and Form Pages.
AI New Feature

WPForms Analytics

WPForms 2.0 adds a complete form performance tracking suite inside your WordPress dashboard.
The All Forms page now shows Views, Entries, and Conversion Rate for every form, and each form gets its own analytics dashboard with views, interactions, conversion rate, abandonments, and errors over the last 7, 30, or 90 days or a custom range.
A field-by-field table shows interactions, time spent, errors, and abandonment for every field, so you can see exactly where people give up, and you can set a conversion goal to track progress.
There’s also a built-in AI chat reads your form data and tells you what is working, what is hurting conversions, and what to fix first.