One of the fastest ways to lose trust online is not bad design. It is inconsistency. Your website says one thing, your social media feels completely different, your email newsletter sounds like…
Whether businesses realize it or not, people form opinions about a company long before they consciously study its design. They notice how quickly someone…
There’s an interesting tension when churches talk about branding. On one hand, Christians already have an identity—through Christ, we are part of the same…
Let’s dive into the exciting world of logo design with a twist – we’re talking about AI, a.k.a. your creative intern. Now, let me be clear upfront: while AI can be an incredible source of inspiration, you might not want it to be your final logo designer (trust me, it can’t spell very well, and I can relate).
For businesses to benefit and bring value to their organization and its customers, they should first establish core values to serve as principles for their culture, identity, goals, direction, and more.
Business cards are a massive part of businesses’ brand identity, but it’s amazing how many bad ones I run across. Of course, I’m probably a little biased since we design business cards, but many people have handed me their card, and then I immediately have to make my best effort to hide my horror at just how bad they are.
If you’re trying to grow your brand and bring more traffic to your website, you should be aware of a few common mistakes that people make when designing a website.
Business cards are a must. I don’t always make controversial statements like that, but we need to talk about it. Okay, maybe “controversial” is an exaggeration, but a business card that doesn’t adequately represent your organization or you as a person can leave a bad taste in the mouth of prospects, clients, and colleagues.
I may be biased as a graphic designer, but I believe your logo is important. It’s one of the main ways people identify your organization on your website, social media, business cards, letterhead, promotional materials like hats and shirts, and pretty much everywhere. And since you’re going to have it on many those places, it’s important for it to be versatile! So how can you make sure your logo is easy to use everywhere? I’ve seen my fair share of logos that were versatile and plenty that weren’t. Here are a few considerations if you want your logo to be versatile.
Happy new year, everyone! Well, technically we’re almost a month into 2019 now. But it’s not too late to reflect on 2018 to know what to work on in 2019.
