Pinned
One year ago today, I took what is probably the biggest risk of my life (to date) by launching my own polling firm, Zenith Research.
I had just been laid off at a market research startup. I had been working outside of politics for eight years after the 2016 election (when I was
Some personal news — I am beyond excited to be formally launching my own polling firm, Zenith Research!
After over a dozen years working in the industry, I wanted to build something on my own — with a fresh, independent, methodologically rigorous & radically transparent approach










