Library

Selected snippets from Blume’s 2023 – 24 portfolio learning sessions with founders and executives of India’s leading B2B companies like Freshworks, LogiNext and Whatfix. The book shares proven playbooks and lessons on key B2B GTM levers — Customer Discovery, Outbound Sales, Inbound Marketing, Pricing and more.

Curated insights from Blume’s 2023 – 24 portfolio learning sessions with founders and executives of India’s top consumer brands including Myntra, Licious, Teabox, and IndiaGold. The book shares practical knowledge on key B2C GTM levers — Performance Marketing, SEO & Content, Brand Marketing, and Team & Funnel Design.