Meta Ads · Facebook & Instagram
Meta Ads reach your customers where they scroll.
Why Meta
Be where your customers already are.
Reach the people who should be looking — not just those already searching.
Search ads reach people who are already looking. Meta Ads reach the people who should be — putting your business in front of your ideal customers before your competitors do. For many NZ businesses, Meta is the most cost-effective way to build a steady pipeline of leads alongside Google Ads.
- Precise targeting — location, demographics, interests and lookalike audiences.
- Full-funnel — awareness, consideration and conversion campaigns working together.
- Measured properly — Meta Pixel and Conversions API set up right, from day one.
What we manage
Campaign types we manage.
Matched to your goal — leads, sales, or visibility.
Lead Generation
Capture enquiries directly inside Facebook and Instagram with instant forms — no website visit required. Ideal for trades, services and local businesses.
Traffic & Conversion
Send high-intent audiences to your website and track every action they take — purchases, bookings, quote requests — with full conversion tracking.
Retargeting
Stay in front of people who visited your site or engaged with your content. Retargeting is consistently the highest-ROI campaign type we run.
Catalogue & Shopping
Sync your product catalogue and let Meta show the right products to the right people — perfect for ecommerce stores on WooCommerce or Shopify.
Brand Awareness
Put your brand in front of your local market with eye-catching image and video creative, optimised for reach and recall.
Reels & Video Ads
Short-form video is where the attention is. We help brief, build and place vertical video creative that stops the scroll.
Reporting
All your reporting in one dashboard.
One branded dashboard — built for you, badged as ours.
We pull Google, Meta and Microsoft advertising together with your website analytics into a single, white-label dashboard. No logging into five platforms, no spreadsheets — just one clear view of what your marketing is doing, branded to Digital Pie.
- Live 24/7 dashboard — check your numbers any time, on any device.
- Every channel in one place — ads, SEO and website analytics together.
- Plain-English monthly report — tied to leads and revenue, not vanity metrics.
Why choose us
One team across all your ad platforms.
Meta Ads work hardest when they’re coordinated with your search advertising and your website. Because Digital Pie manages all three, nothing falls between agencies — one team, one strategy, one report.
- Certified specialists managing your campaigns from Tauranga — no offshore account managers
- Your ad account stays in your name, with full admin access
- Conversion tracking set up properly — every lead and sale attributed
- Creative guidance — we help you brief imagery and video that performs
- Clear monthly reporting in plain English
- No long-term contracts
The team
Meet the ads team.
Certified specialists who plan, build and optimise your campaigns — the same people you’ll talk to every month.
Anel Van Dyk
Director & Head of Advertising
Taylor Neyrinck
Google Ad Specialist
Courtney Todd
Google Ad Specialist
Mark Aguilar
Google Ad Specialist
In good company
Trusted by businesses across New Zealand.
From local trades to established brands — we build for businesses of every size.
client reviews
Words from our valued customers.
Nothing speaks louder than the words of our clients. We value every review and are committed to providing an exceptional experience from start to finish.
