One composer per network

Composers for X, Instagram, LinkedIn, TikTok, YouTube, Threads

Six composers, six rule sets: 280 chars on X, caption-plus-image on Instagram, long-form on LinkedIn, caption on TikTok.

What creators and teams say about the composers


David Morrison

"I run 25 client accounts across six networks. The per-platform composers cut drafting work because I'm not reformatting one block of copy six times. Live preview catches line-break issues on LinkedIn that used to slip through. Daily drafting time dropped from four hours to about 45 minutes."

Jessica Martinez

"I post on Instagram, TikTok, and YouTube. The TikTok composer ties caption to the video, so I stop forgetting to update one when I change the other. Engagement went up 156 percent over three months. The Instagram grid preview is the bit I use every time."

Marcus Chen

"Twelve designers, one brand voice. Each composer carries the brand-voice settings, so the LinkedIn composer writes long-form correctly and the X composer writes short. Nothing reads off-brand. Client revision requests dropped to roughly zero last quarter."

One composer per network

Six composers, six rule sets — built per network

X counts down from 280 and threads. Instagram pairs caption with image and shows the grid. LinkedIn handles long-form. TikTok and YouTube attach caption to video.

X composer: 280-character counter, thread builder, link card preview

Instagram composer: caption plus image upload, alt text, grid view

LinkedIn composer: long-form text, paragraph breaks, professional preview

Six composers, six rule sets — built per network
Live preview before publish

See the post in its native layout while you type

Preview renders your draft in each platform's real layout: X cards, Instagram square crops, LinkedIn paragraphs, TikTok caption over video. Mobile and desktop render side by side.

Mobile and desktop renders for every network, updated as you type

Thread sequencing on X — see the full chain before sending

Instagram grid preview shows the new post next to your last eight

See the post in its native layout while you type
Image, video, and hashtag pickers built into each composer
Media and hashtag tools per composer

Image, video, and hashtag pickers built into each composer

Each composer lets you upload media, pick from library, generate an image, or pull stock. Hashtags match the network: Instagram up to 30, X 1–3, LinkedIn 3–5. One click saves.

Image upload, AI generation, stock search, library access in every composer

Hashtag picker tuned to each network's count and style conventions

Save to drafts, schedule to the calendar, or publish straight away

1

Pick the network

Choose X, Instagram, LinkedIn, TikTok, YouTube, or Threads. The right composer opens.
2

Write inside the composer

Type the post. Counter, media slot, and hashtag picker match that network. Switch tone if you want.
3

Check the live preview

Preview shows the post on mobile and desktop in the real layout. Adjust copy or swap image.
4

Schedule or publish

Save as draft, schedule to a slot, or publish now — formatted for the network it was written for.

Per-platform post composers — questions and answers

Questions about how the composers differ across networks? Read on or contact support.

What does platform-specific actually mean here?

Each of six networks gets its own composer with its own rules: 280 chars on X, image-plus-caption on Instagram, long-form on LinkedIn, caption-plus-video on TikTok and YouTube.

Which networks have a dedicated composer?

Six: X with threads, Instagram with caption plus image or carousel, LinkedIn for long-form, TikTok with 9:16 video, YouTube for Shorts and standard, Threads for short conversational.

How does the live preview work?

As you type, preview renders in the real layout: cards on X, square or 4:5 on Instagram, paragraph spacing on LinkedIn, caption over video on TikTok. Mobile and desktop render side by side.

Can I build a thread on X or a carousel on Instagram?

Yes. X supports threads up to 25 posts with the chain in preview. Instagram supports single image, carousel up to 10 slides, and Reels with caption plus video. Each slot has its own count.

Does the composer enforce character limits?

Yes. X stops at 280. Instagram caption cap 2,200. LinkedIn allows 3,000. TikTok caption cap 2,200. YouTube description 5,000. Threads 500. Each composer counts down to its own ceiling.

Can I add images and video inside the composer?

Yes. Each composer has upload, stock search, AI generation, and library access. Instagram and TikTok require media; X and LinkedIn treat it as optional. Dimensions are applied on upload.

How do hashtag suggestions differ per network?

The picker adapts: Instagram up to 30 broad-plus-niche, LinkedIn 3–5 professional, X 1–3 trending, TikTok sound and trend tags, YouTube video-search tags, Threads conversational.

Can I schedule directly from the composer?

Yes. Click Schedule for date and time, or use Smart Schedule for the next high-engagement slot. Save to drafts or publish now. Free plan covers basic scheduling; Premium adds analytics.
Stop pasting one caption into every network

Stop pasting one caption into every network

Open six composers, write six posts that fit. Free plan available, Premium 11 euro per month, Business 39 euro per month, Teams 4 euro per user per month. Seven-day trial on paid plans.

×