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Showing posts with the label Branding

BBC Radio Leicester, Asian Life Festival Branding & Poster Design

I worked alongside the team at BBC Radio Leicester to create logos, posters etc for the first ever Asian Life Festival celebrating 50 years of Asian Life and culture in the city of Leicester. My brief was to create a strong branding for the festival with modern design and an Asian style. The event in Jubilee Square featured, The Curry Show Live, an extension of the Monday evening food show on BBC Radio Leicester, featuring food stalls from variety of local restaurants,  An open air showing of the Bollywood film Jadoo directed and written by  Amit Gupta,  which was filmed in the city and a 2 hour stage spectacular featuring dance, drama, poetry and an audio/visual piece telling the story of Leicesters Asian Community. The stage show featured performances from  Shaimak Dancers,  Nupur Arts,  Mr Shay and  BBC Introducing artist Riya. The event was supported by Arts Council England, Sabras Radio and BBC Radio Leicester below is t...

Newbold Verdon at the Movies. Branding, Marketing & Promotion

The village of Newbold Verdon in Leicestershire held it`s first ever Scarecrow trail in May 2018 and I was tasked by its organizing committee with branding the event on a theme of "At The Movies". The posters had to be adaptable for an initial "in village" call for entries both in print and online via social media etc where a hashtag #NVScarecrowTrail was used for residents who wanted to share their progress etc. The "call for entries" poster was followed by a more general campaign aimed at the wider public encouraging visitors to the event.       The main event poster was distributed throughout the local area to encourage visitors and prominently featured the event hashtag #NVScarecrowTrail asking visitors to tweet their photos taken at the event.      The Call for Entries poster was displayed within the village to encourage residents and the community to register their interest in creating a scarecrow for the event, A QR code was in...